Sunday, August 5, 2012

Options Increasing for Coping With Kids' Food Allergies

FRIDAY, Aug. 3 (HealthDay News) -- Kids with a serious food allergy generally have to steer clear of the offending food, but methods now under development could change that common scenario.

More than 3 million American youths -- about one of every 25 -- have a food allergy of some sort, usually to milk, eggs or peanuts, according to U.S. government statistics. For them, "avoidance has been the mainstay of treatment for a long time," said Dr. William Silvers, an allergist in private practice in Vail, Colo., and a spokesman for the American College of Allergy, Asthma and Immunology.

"Now what we're seeing is an increased interest in oral immunotherapy," Silvers said. "This means giving small and slowly increased doses orally of foods that children are allergic to, and building up the amount ingested over time to desensitize the child to the food so they can tolerate it."

That doesn't come string-free, though. Dr. Carla Davis, an allergist at Texas Children's Hospital in Houston, noted that once children have been desensitized to a certain food, they have to continue eating it regularly or they'll become allergic to the food again.

"There isn't a maintenance of tolerance if you avoid the foods," she explained.

Along with desensitization, another potential new treatment for food allergies is a drug called omalizumab (Xolair). Silvers said that it works by blocking the activity of the allergy-causing substance known as immunoglobulin E (IgE) so that an allergic reaction never starts.

However, the food allergy would come back if a person were to stop using the drug, which is currently available only in an injectable form and has not been approved by the U.S. Food and Drug Administration for use in children younger than 12.

Some researchers, though, think that a combination of the two treatments might be better than either alone. Early reports from a very small study found that nine of 11 children who were given Xolair and then desensitized to milk were able to consume up to 12 ounces of dairy a day without a reaction.

Davis said that researchers also are testing herbal formulations and that one particular combination of nine herbs was able to prevent a serious allergic reaction, known as anaphylaxis, in mice. "It's another one of the treatments that may be up-and-coming," she said, though there's no evidence in humans yet.

What has been proven true, though, is that many kids simply outgrow their food allergies, even some of the most deadly ones. Davis said that as many as one in five youngsters may outgrow an allergy to peanuts but that allergies to eggs, milk, soy and wheat are most often outgrown. In general, peanuts, tree nuts and seafood allergies tend to stay with children as they grow, she said.

To know whether a child has outgrown a food allergy requires repeated skin and blood tests, Silvers said. "If IgE levels in the blood decrease over time, or if skin testing comes back negative or a very small reaction, a child or adult can be given a food challenge to see if they'll react," he said.

To be safe, though, the testing "must be done under a physician's supervision," Davis said, because a serious reaction could occur if the youngster has not outgrown the allergy.

For kids with lingering food allergies, Silvers recommended that the child or parent always carry the antihistamine Benadryl and an epinephrine injection pen. If it's suspected that the child accidentally ingested an allergy-inducing food, the youngster should take the antihistamine right away. If the allergic reaction worsens, administer the epinephrine and get to an emergency room as quickly as possible.

It's important to go to the hospital after a serious allergic reaction, Davis said, because there can be a second wave to the reaction about four to six hours later.

Many children have their own epinephrine pens at their school nurse's office. In Chicago, the public school system recently decided to take the next step and keep a supply of epinephrine pens in every school, and train school personnel in their use, so that they're prepared for any serious allergic reactions.

"This is a good idea because about one in five children have their first serious reaction in school," Davis said.

For those living with food allergies, Davis said, it's important to find a balance between being vigilant and being overanxious. Parents should be "prepared for a reaction, but shouldn't expect one all the time," she said. "Some parents become extremely anxious about the contact their child may have with food. Health vigilance is important, but so is quality of life."

More information

The U.S. National Institute of Allergy and Infectious Diseases has more about treating food allergies.

A related article looks at how one family copes with multiple food allergies.

Source: http://news.yahoo.com/options-increasing-coping-kids-food-allergies-130406079.html

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Saturday, August 4, 2012

4 Parts of Automotive Digital Marketing Core - Automotive Digest

4 Parts of Automotive Digital Marketing Core

johnson_david

By David Johnson

There is a lot to dig?i?tal mar?ket?ing, every?thing from?pay-per-click and auto?mo?tive SEO to auto?mo?tive social media, remar?ket?ing, video pre-roll, email, and?more.

?It all boils down to per?fect?ing a few, the core of dig?i?tal mar?ket?ing. From that core you can then spread out and imple?ment oth?ers; but if you lack the foun?da?tion, the dig?i?tal assets to build upon, then your whole dig?i?tal house will come tum?bling down around you. Check out the ?Core?4?:

Core #1 ? Search Engine Optimization

  • SEO helps to cre?ate demand and goes straight to the bot?tom?line.
  • Think dif?fer?ently of SEO, not just as a way to drive traf?fic to your inven?tory but as a way to set your?self apart from the other deal?er?ships in the?area.

Core #2 ? Pay-Per-Click

  • Do you want the fast track? Then you want pay-per-click.
  • Don?t set?tle for your pay-per-click ads going directly to the front page of your web?site or even to the front of the inven?tory sec?tion of your website.If some?body sees an ad for a 2012 Ford Explorer you bet?ter make sure that it links to a page about a 2012 Ford Explorer.

Core # 3 ? Email Marketing

  • Email newslet?ters are a great way to stay in front of peo?ple, if done the right way ? and by right way I?m talk?ing about the cre?ation of value, then an email newslet?ter is a great way to influ?ence loy?alty and direct sales, espe?cially in the ser?vice department.

Core # 4 ? Social Media

  • Use social to build a com?mu?nity ? not around your deal?er?ship but around a social object.
  • By becom?ing syn?ony?mous with a social cause, a pas?sion or a lifestyle you will inher?ently become part of that con?ver?sa?tion, which goes a long way to cre?at?ing the same feel?ings for your deal?er?ship that peo?ple have for that social object.

Bot?tom line: Rep?u?ta?tion mat?ters. The ?core 4? is a way to not only drive direct traf?fic but drive demand ? for doing busi?ness at your deal?er?ship over all the others.

David John?son is pres?i?dent of Per?sua?sive Con?cepts. Click here to read the full article.

Source: http://automotivedigest.com/2012/08/4-parts-of-automotive-digital-marketing-core/

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ECB saves Greece from bankruptcy by securing emergency loans-paper

BERLIN (Reuters) - The European Central Bank (ECB) has saved Greece from bankruptcy for the time being by securing it interim financing in the form of additional emergency loans from the Bank of Greece, German newspaper Die Welt said on Saturday.

The ECB's Governing Council agreed at its meeting on Thursday to increase the upper limit for the amount of Greek short-term loans the Bank of Greece can accept in exchange for emergency loans, the newspaper said in an advance copy of the article due to appear in its Saturday edition.

Until now the Bank of Greece could only accept T-Bills up to a limit of 3 billion euros ($3.70 billion) as collateral for emergency liquidity assistance (ELA) but it has applied to have this limit increased to 7 billion euros, the daily said, citing central bank sources.

The ECB Governing Council gave this wish the green light, the paper said.

The move should enable the Greek government to access up to an extra 4 billion euros of funds, the paper said, adding that this should ensure the country keeps its head above water until the "troika" of the European Union, the European Central Bank and the International Monetary Fund decide on the disbursement of the next tranche of money from its aid program in September.

The ECB declined to comment, the paper said.

($1 = 0.8104 euros)

(Reporting by Michelle Martin; Editing by Sandra Maler)

Source: http://news.yahoo.com/ecb-saves-greece-bankruptcy-securing-emergency-loans-paper-030900282--business.html

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College Students Who Use Tanning Beds Often Burn: Study

FRIDAY, Aug. 3 (HealthDay News) -- Sunburn is a common consequence of using indoor tanning beds, according to a new study.

Researchers tracking female college students' tanning bed use found that one in five ended up with a sunburn and said more safeguards are needed to prevent the damaging ultraviolet exposure, which can lead to skin cancer.

Researchers from the Cancer Institute of New Jersey, East Tennessee State University, Pennsylvania State University and Northwestern University examined the use of indoor tanning beds by nearly 200 women attending four U.S. colleges.

"What our findings show is that indoor tanning, advertised by the indoor tanning industry as a 'controlled' ultraviolet radiation exposure resulting in minimal risk of burn, results in quite the opposite," study author Jerod Stapleton, a behavioral scientist at the Cancer Institute of New Jersey, said in an institute news release. "Despite these claims, our results show that sunburn is a common occurrence related to tanning bed use. This is particularly worrisome given data that suggest sunburns increase future skin cancer risk."

All the women in the study said they had used an indoor tanning bed at least once in the past year. They described their indoor tanning activity for the previous two weeks: how long their sessions lasted, whether they wore goggles and if the sessions caused them to develop red skin or a sunburn.

During the following 12 weeks, the women kept diaries documenting when they used a tanning bed and how often they got a sunburn as a result.

The women reported a more than 1,400 tanning sessions. Thirty-seven percent of the women did not use an indoor tanning bed, while another third of the women used a tanning bed up to 10 times. Twelve percent of the women had more than 20 indoor tanning sessions.

Two-thirds of the women reported getting at least one sunburn. Half reported two or more sunburns and 36 percent said they got three or more sunburns. The length of the sessions did not increase the risk for sunburn, the researchers noted.

Women who reporting the highest average number of sessions before the study took place had a lower risk of sunburn. The researchers suggested that they might have learned to adjust their tanning bed use to prevent burning. They cautioned, however, that no ultraviolet exposure is safe.

"The biology of the skin-tanning response shows that any tanning or darkening of the skin is a sign of skin damage, and refraining from indoor tanning should be an overall goal for users to protect their skin's health and appearance," said Stapleton, who is also an assistant professor of medicine at the University of Medicine and Dentistry of New Jersey. "However, health professionals know there are many indoor tanning users who refuse to give it up. In developing interventions for this population, clinicians may want to focus on the importance of avoiding sunburn as part of a harm-reduction approach, as previous intervention methods have not focused on that aspect before."

In 39 percent of the indoor tanning sessions, the women did not wear goggles to protect their eyes from radiation, which the researchers said could put them at risk for eye injuries.

People of all ages should be discouraged from using indoor tanning beds, the researchers said, particularly young people, whose skin is more prone to damage from ultraviolet exposure.

A study limitation was the possibility of errors in the women's diaries, the researchers noted.

The study was published online July 18 in the journal Translational Behavioral Medicine.

More information

The U.S. Food and Drug Administration has more about the risks of indoor tanning.

Source: http://news.yahoo.com/college-students-tanning-beds-often-burn-study-160412820.html

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Tiny hummingbirds a big draw for tourists

Beth Kingsley Hawkins

An immature male Anna's hummingbird visits a nectar-rich flower in Sedona, Ariz. In August, you can see the tiny creatures at festivals across the U.S. as they begin migrating south for the winter.

By A. Pawlowski, NBC News contributor

Sometimes, big tourist attractions come in petite packages.

If you?ve ever seen a hummingbird hover over a flower in search of sweet nectar, you know it?s hard not to fall in love with the tiny, colorful, lion-hearted ball of feathers.

August kicks off several hummingbird festivals as the tiny creatures begin their migrations south for the winter -- sometimes a 3,000-mile journey -- and this year, the resort town of Sedona, Ariz., is joining in.


?The number of people in the world who love hummingbirds is just enormous,? said Ross Hawkins, founder and executive director of The Hummingbird Society, which is based in Sedona.??Everything about them is an extreme that draws you in.?

Hawkins is organizing the first Sedona Hummingbird Festival this weekend to showcase the five species of hummingbirds that can be spotted in the region this time of year. The town has at least two spots that attract 1,500 of the creatures every day.

The tiny birds had not been considered a local tourist attraction until one of Hawkins? friends took him to Tlaquepaque Arts & Crafts Village ? Sedona?s popular shopping area ? and showed him Japanese tourists going crazy whenever they saw hummingbirds. (There are no hummingbirds in Japan; they can only be found in the Americas.) ?

Why are we so enchanted by them? Part of it may be our fascination with things that are small, Hawkins said, and part of it is their incredible ability to hover, which no other bird can do.

Beth Kingsley Hawkins

A mature male black-chinned hummingbird resides in Sedona, Ariz., from March through September, then migrates to its winter home in southern Mexico.

Beth Kingsley Hawkins

A mature male Rufous Hummingbird rests during migration towards his winter home in Southern Mexico.

But the main reason may be that it?s a creature with charisma.

?There is the potential for interaction with hummingbirds that doesn?t seem to readily exist with many other species,? said Hawkins, who calls them fearless.

He has an acquaintance who lives in Brazil and feeds a hummingbird that, when the nectar runs out, flies into the man?s house, searches for him, hovers in front of his face and squeaks at him.

Hawkins also recalled reviving an exhausted hummingbird that his neighbor found inside a garage and brought over in an empty one-gallon pickle jar. Hawkins let the bird drink from a feeder, then put it in his open palm and waited for it to recover and fly away.

?He lifts up about 6 inches and I thought, here he goes. But he didn?t. He came and turned toward me, flew right up to my face and with his bill, he tickled my moustache and then flew away,? Hawkins said.

For your own close encounters with the tiny feathered kind, check out these celebrations in towns that are ?refueling stops for birds making their way from as far north as Anchorage, Alaska, to warmer digs in Mexico.

Sedona Hummingbird Festival, Aug. 3-5, Sedona, Ariz.
Events include presentations from hummingbird experts, a sunrise breakfast at one of the town?s hummingbird ?hot spots,? a banding demonstration, and shopping for hummingbird photos, art and merchandise at the ?Hummingbird Mall.? Some activities are free, while others cost $10-$15.

Hummingbird Festival, Aug. 4-5, Land Between The Lakes National Recreation Area in Golden Pond, Ky.
?During this time, up to 200 hummingbirds visit our feeders in a single day,? said Carrie Szwed, nature station interpreter. Learn about hummingbird photography and how to garden to attract the birds. Admission is $5 for adults.

Henderson Hummingbird Hurrah, Aug. 18-19, Henderson, Minn.
This event is billed as a celebration of the ruby-throated hummingbird and includes workshops, garden tours and hummingbird banding.

HummerBird Celebration, Sept. 13-16, Rockport and Fulton, Texas
A spectacular way to experience the fall migration of ruby-throated hummingbirds. Organizers say it?s possible to see more than 100 hummingbirds in the backyards of ?Hummer Home Hosts.?

More articles you might like:?

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Source: http://itineraries.nbcnews.com/_news/2012/07/31/13055340-tiny-hummingbirds-a-big-draw-for-tourists?lite

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Jacksons say estate executors harming the family

LOS ANGELES (AP) ? Janet, Randy and Rebbie Jackson say the executors of Michael Jackson's will are causing harm by damaging "fundamental family relationships" and isolating matriarch Katherine Jackson "from anyone questioning the validity of Michael's will."

The Jackson siblings released a statement late Friday through an attorney amid a fight over their brother's will with the executors of his estate.

On Thursday a judge named TJ Jackson, a cousin to Michael Jackson's three children, as co-guardian with Katherine Jackson, who was named their sole caretaker in the disputed will.

Janet, Randy and Rebbie Jackson accuse the executors of a "relentless" negative media campaign and say they have been barred from visiting their 82-year-old mother or Jackson's children.

"The effect of that notice not only is to damage fundamental family relationships, it is also to isolate Katherine Jackson from anyone questioning the validity of Michael's will," reads the statement by Janet Jackson's attorney, Blair G. Brown, released on behalf of Janet, Randy and Rebbie Jackson.

They say they will continue to contest Michael Jackson's will because "the executors have never explained how Michael could have signed his will in California on a date that irrefutable evidence establishes that he was in New York."

Representatives for the executors of the will did not immediately respond to calls and emails requesting comment. However, representatives for executors John Branca and John McClain released a statement some weeks ago saying, "Any doubts about the validity of Michael's will and his selection of Executors were thoroughly and completely debunked two years ago when a challenge was rejected by the Los Angeles County Superior Court, the California Court of Appeals and, finally, the California Supreme Court."

Janet, Randy and Rebbie Jackson say they will continue to contest Michael Jackson's will, adding, "they stand nothing to gain financially by a finding that the will is invalid."

"The individuals who have the most to lose by a finding that the will is invalid are, of course, the executors and those on the executors' payroll."

The siblings say they will "press forward in their search for the truth in order to carry out the wishes of their brother Michael."

Source: http://news.yahoo.com/jacksons-estate-executors-harming-family-012817781.html

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Comments (0) - Today's Software Headlines! ? SaaS Newswire

New version of award-winning software delivers unique innovations with AcceleWrite?, patented maintenance technology, and enhanced intelligence

LOS ANGELES, CA (PRWEB) August 02, 2012

iolo technologies, recognized globally as the top source for innovative computer optimization solutions, today unveiled version 11 of its flagship PC performance software. A culmination of nearly two years of research and development, System Mechanic 11 breaks new ground with a combination of patented technology, expanded controls and enhanced intelligence that can elevate new computers beyond factory limitations, and restore older machines to like-new operation.

Introduced in 1998, System Mechanic has been used by nearly 40 million people worldwide to keep over 75 million computers optimized. It is currently the #1 best-selling PC tune-up software in the US, Canada, UK, France and Benelux countries according to NPD and similar sources.

With iolo?s commitment to continually develop and innovate tools necessary to keep computers running at their full potential, System Mechanic 11 builds on its 14-year record of technological exclusivity, once again pioneering distinctive, patented approaches in its quest for maximum PC performance.

Key new features in System Mechanic 11 include:

AcceleWrite?

Revolutionary real-time, always-on technology included in System Mechanic 11 optimizes data storage as it happens. AcceleWrite works with both solid-state drives (SSDs) and traditional hard drives, ensuring that files are written with maximum efficiency to improve overall data transfer speed. This unique technology can significantly increase overall system responsiveness, lower both mechanical and solid state hard drive wear, and eliminate the need for any retrospective optimization (such as disk defragmentation) altogether.

More Powerful Start-up Optimization

Start-up optimization in System Mechanic 11 is both simpler and more powerful for extra system horsepower. Reengineered technology makes it easier to achieve accelerated system start-up speeds and re-inject resources back into foreground programs and tasks throughout the day.

Full Windows 8 Integration

System Mechanic is now fully tuned for and compatible with all Microsoft operating systems from Windows XP to Windows 8. The new version is fully designed to effectively fix, optimize, and maintain issues unique to Windows 8, with added options and underlying research to keep the latest Windows iteration firing on all cylinders.

Thousands of Additional Tune-up Definitions?

With iolo Labs continuously classifying new and changing threats to PC performance, System Mechanic 11 is now fueled by more than 30,000 independently identified solutions to common issues that arise from everyday computer use. This constantly growing body of knowledge (delivered from iolo in the form of automatic weekly data updates) makes all of System Mechanic?s tools and functions that rely on it more effective than ever.

Additional Dashboard Control and Streamlined Setup

System Mechanic 11?s primary command center has been expanded to include easy access to more commonly used tools, at-a-glance status on key functionality, and one-click control of automatic maintenance features. System Mechanic 11 also provides single-step options for the most recommended configurations under a wide variety of environments. This simpler and more efficient installation and upgrade process takes the guesswork out of software setup.

Unlimited Home Licensing

With iolo?s industry-first Whole Home Licensing, non-commercial users can install and use the software on as many of their home computers as they own, without paying additional fees or running out of activations.

More Powerful Malware Protection

iolo System Shield?, included in System Mechanic Pro, now encompasses even more effective defense technology designed to identify and neutralize the latest malware and other threats. With enhanced memory processing, heuristic pattern matching, and reduced resource usage, System Shield ensures maximum protection while staying out of the way.

Hundreds of Universal Improvements

System Mechanic 11 also incorporates a multitude of other improvements, enhancements, stability augmentations, and general updates, for the most effective and reliable performance optimization product to date.

Availability

System Mechanic 11 is automatically available at no charge to all existing users with an active service plan, which provides all products updates and upgrades, as well as continuous Tune-up Definitions updates. New or existing users without a service plan can purchase System Mechanic 11 directly from http://www.iolo.com, via all major web e-tailers, or in one of more than 22,000 retail storefronts that carry iolo?s products worldwide, such as Wal-Mart, Best Buy, and Staples.

About iolo technologies

Crowned the Fastest-Growing Company in the United States from 2009-2011 by the International and American Business Awards, iolo technologies, LLC (http://www.iolo.com) produces award-winning software that repairs, optimizes, and protects computers. Founded in 1998 and headquartered in Los Angeles with market presence in 33 countries, iolo?s products have benefitted nearly 40 million users worldwide and received hundreds of awards from industry analysts and media. Used and recommended by the world's leading technical authorities and consistently ranked as best in class by independent labs worldwide, the iolo product line includes System Mechanic?, the #1 best-selling PC performance optimization software; System Mechanic Professional?, an all-in-one suite of performance and security tools; Search and Recover?, a powerful data recovery tool for retrieving deleted files and photos; DriveScrubber?, the #1 best-selling utility for secure data removal; as well as System Shield?, performance-focused antivirus and antispyware software. For more information see http://www.iolo.com.

For the original version on PRWeb visit: http://www.prweb.com/releases/prweb2012/8/prweb9765112.htm

Source: http://www.saasnewswire.com/2012/08/todays-software-headlines-372/

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